![]() ![]() ![]() Save your soundbites for when the camera is rolling! But remember – don’t talk to them about your story – talk to them about something off-topic. Talking to them just like a normal person as you’re setting up is going to make it a lot easier during your interview. Sometimes you’re not going to be able to answer the same question, but I work a lot with kids and I’ll say, “my favorite color is blue, what’s your favorite color?” Make it feel like a conversation.Īnd, keep in mind that it’s important to make the person feel comfortable long before they sit down for that interview. I’d also say, sometimes talking about myself helps people open up. Maybe it’s cutting that person’s answer right next to someone else’s answer to the same question. Maybe it’s pairing that one-word answer with text on screen. Sometimes, someone’s not going to give you anything more than a one-word answer, so you have to get creative when you’re editing. Ask the same question a few different ways and keep giving them a chance to answer. If you’d rather catch people’s attention on social media so you can drive them to your website, you may want to share a teaser/trailer version on Twitter, then link to the hero video on your website.Īny suggestions if your interviewee just isn’t comfortable talking, even with the open-ended questions? For example, if you want to drive awareness, YouTube (or Youtube alternatives), and Facebook are great channels for sharing your main hero video because they make your content shareable and discoverable. When you’re tailoring your video to different platforms, you have to think about what your goals are for that video. If it’s distracting and no longer adds value, think of a creative way to tell the story without it (like text on screen) or try to re-shoot the segment.Ĭan you elaborate on when you would post one version of video on YouTube, one on Facebook, one on Twitter and another on Instagram? The bottom line is this: you have to decide whether the audio still adds to the story, even if it’s lower quality, or if it takes away from the story. These programs also offer effects to reduce humming or hissing sounds. Split Screen Video Editors allow you to work on audio while simultaneously following the video to ensure that the video and audio are seamlessly synced. If your audio is too quiet, you can boost it in your video editing software or try to fix it in an audio editing program like Adobe Audition or this Split Screen Video Editor. This is a great question, and a bit of a heart-breaking one, since it’s happened to me many times over the years and it’s really hard to improve bad audio. What are some tricks for improving sound when you didn’t get the best quality sound? I keep a small light I can mount on my camera in my camera bag for desperate situations (but I prefer not to use it because it looks less natural). When I’m shooting B roll, I try to rely on the light in the room, but that can be challenging. Sometimes I may use a number of ring lights, but that depends on the situation itself. If I’m setting up an interview, I use two LED panelsor or a single ring light. Try to control the light as much as you can. What are your recommendations or hacks for dealing with the challenges of shooting indoors? Any suggestions for lights? Scroll through the Q&A with Kristin below to get the answers to our questions from the audience, and be sure to tweet any more questions be sure to check out more of our Libris Visual Storytelling Webinars. Video Content Marketing Workflow: All Your Questions Answered Ideas to help you get more ROI from every video story.Tricks for improving your shooting, editing and overall storytelling.A list of gear and tools your team can use to boost the quality of your videos.We want to share our secrets with you to make your video production process easier – and we can’t wait to see the videos you make! Why? Because new research shows 72% of marketers say their need for video is increasing, but 81% say it’s the hardest type of content to produce. ![]() Now, in a new on-demand webinar with Libris Content Marketing Manager and one-man-band video producer Kristin Twiford, we’re pulling back the curtain on our own video content marketing to give you simple tips and easy hacks for improving your team’s video workflow. The result was our Behind the Scenes with the Storytellers video series, where we share stories of the creative people behind brands like Professional Bull Riders, the Chicago Blackhawks, the Vegas Golden Knights and the Women’s March Chicago. At the beginning of 2018, we asked ourselves, how can we create thumb-stopping, binge-worthy content our audience can’t get anywhere else? ![]()
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